– the day's happenings in perspective –

Pot promos get nipped in the bud by Health Canada

Cape Breton Independent

Nova Scotians who buy their pot legally probably noticed changes to their dealers’ websites last month. On January 12, it became more difficult for medical marijuana users to figure out what they’re inhaling, extracting or otherwise consuming.

Over the last year or so, Health Canada has cracked the whip on these private companies’ advertisements, telling them to comply with federal guidelines by January 12 or risk losing their licenses. Health Canada takes issue with any information on a medical pot website that crosses the line into promotional material, or asserts health claims without evidence.

One of Tweed’s growing rooms. Tweed is an Ontario cannabis producer that sells medical weed to patients in Nova Scotia. One of Tweed’s growing rooms. Tweed is an Ontario cannabis producer that sells medical weed to patients in Nova Scotia.

Those lines aren’t crystal clear, though, according to two of Canada’s 16 licensed producers that sell directly to customers.

Nova Scotia doesn’t have any legal dispensaries yet. A few local companies are awaiting approval, but right…

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